The Power of Authenticity in Personal Branding | A Conversation with Rene Rodriguez
The Power of Authenticity in Personal Branding | A Conversation with Rene Rodriguez  
Podcast: The Playbook With David Meltzer
Published On: Sat Aug 26 2023
Description: On today's episode, I meet with Rene Rodriguez, Bestselling Author and Keynote Speaker. We discuss the importance of a company’s brand image and how to craft it. Rene speaks about the importance of effective communication in brand marketing and creating a story that inspires. We discuss the importance of authenticity and credibility when trying to influence customers or stakeholders in a brand. I close by stressing the importance of establishing your values for yourself and your brand.