How Personal Branding Is THE Game Changer for Your Business
How Personal Branding Is THE Game Changer for Your Business  
Podcast: Business Lunch
Published On: Fri May 24 2024
Description: Welcome to a new episode of Business Launch! Ryan Deiss and I explore the critical importance of personal branding. We share our experiences with launching Scalable. We discussed how the lack of a personal brand initially hindered our success and how consumers connect more with real people than faceless companies. Through engaging stories and practical tips, we explain how building a strong personal brand can enhance trust, foster loyalty, and drive business growth. Highlights:"You've got to have a personal brand associated with any product or service that you're launching.""The exact same message and the exact same offer dramatically outperformed once we added a personal touch.""Your personal brand is your ambassador to the world, telling your story and connecting with your audience."Timestamps:03:15 - Launching Scalable Without a Personal Brand06:45 - Why Personal Branding is Essential09:30 - Lessons Learned from Scalable's Journey12:00 - Building Trust and Connection14:15 - Strategies for Creating a Personal Brand16:30 - Overcoming Resistance to Personal Branding18:45 - Real People vs. Faceless Brands21:00 - Personal Branding Beyond Business Owners23:30 - Final Thoughts and ResourcesCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier 👉  https://msha.ke/rolandfrasier/Connect with me on social:🎵 TikTok:  / rolandfrasier   📸  Instagram:  / rolandfrasier  📱 Facebook:<a...