Why Conversation-Led Marketing Should Be Prioritized
Podcast: Voices of Search // A Search Engine Optimization (SEO) & Content Marketing PodcastPublished On: Sat Dec 07 2024
Description: Gabrio Linari and Cien Salon discuss the importance of conversation-led marketing, emphasizing the shift from traditional SEO to AI-driven strategies. They highlight the benefits of integrating AI tools like ChatGPT and Claude for personalized user experiences. Gabrio shares his "aha moment" when he realized the potential of AI in enhancing product discovery and user engagement. They introduce "Rocky Four," a new product combining traditional SEO with AI marketing. Cien explains how AI can provide more contextual and user-specific recommendations, contrasting it with the keyword-focused approach of Google. They stress the need for businesses to adapt, collect data, and leverage AI to stay relevant and competitive.Connect With: Gabrio Linari: Website // LinkedInCien Salon: Website // LinkedInSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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