Getting Buy-In for Your SEO Projects -- Tom Critchlow // SEO MBA
Getting Buy-In for Your SEO Projects -- Tom Critchlow // SEO MBA  
Podcast: Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast
Published On: Tue Oct 18 2022
Description: Tom Critchlow, Founder of SEO MBA, discusses how to present SEO to your CEO. SEO is not a standalone activity and buy-in for our SEO initiatives needs to come from the executive and other stakeholder groups. And, the first step to getting buy-in from these individuals is figuring out what goals they are working towards and how the goals of your SEO initiatives can align with theirs. Today, Tom talks about getting buy-in for your SEO projects. Show NotesConnect With: Tom Critchlow: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.