How is Creator Capital Changing w/ Brian Harwitt (CoVenture)
How is Creator Capital Changing w/ Brian Harwitt (CoVenture)  
Podcast: The Influence Factor by The Influencer Marketing Factory
Published On: Wed Aug 09 2023
Description: In our latest episode, tune in to hear Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory and podcast host, as he engages in a lively conversation with Brian Harwitt, Partner at CoVenture. This week, they navigate through a diverse spectrum of themes, encompassing access to creator capital, the ever-evolving landscape of digital advertising, pathways for creator monetization, and a plethora of other topics. 🌟 Leave a 5-star rating on ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Apple Podcasts⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Spotify⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ 🚀 Start Your Next Influencer Marketing Campaign: ⁠https://bit.ly/IMgetstarted⁠ 🎙️ Want to be a guest? ⁠⁠⁠⁠⁠⁠⁠⁠Apply here⁠ Show Notes: (00:58) - Brian's career journey (01:58) - Technology providing financial services (04:19) - Unproductive revenue forecasting (07:20) - Types of investments (10:50) - Success stories (12:38) - Competitive dynamics across platforms (16:03) - Forward looking revenue models (18:48) - Crucial metrics (21:11) - Creator products (28:00) - Understanding audience demand (31:25) - Shifts in the Creator Economy (35:25) - Dynamics of digital advertising Check out these other amazing episodes: ⁠From Clicks to Cash: Unleashing the Power of Linktree for Creator Monetization w/ Michael Bolen⁠ ⁠Insider View of VidCon w/ Colin Hickey⁠ ⁠Funding the Creative Journey w/ Aaron DeBevoise (Spotter)⁠ ⁠Swipe Right on OkCupid Success w/ Michael Kaye⁠ ⁠The Creative Drive: Exploring the Passion and Business of the Creator Economy w/ Brendan Gahan⁠ ⁠Decoding the Secrets of the Creator Economy w/ Avi Gandhi⁠ ⁠The Art of Social Media Creativity w/ Jon Youshaei⁠ ⁠Exploring the Influence and Impact of Reddit w/ Will Cady⁠ ⁠Navigating Social Media Selling for Maximum Impact w/ Paul Bakaus (Koji)⁠ ⁠New Social Media Subscriptions, Super Bowl's Influencers and Content Creators Trips w/ Lia Haberman⁠ ⁠Turning Your Content Into a Customer Acquisition Channel with Daniel Markovits (Creators + Community @ LinkedIn)⁠ ⁠Innovation Within A Traditional Marketplace w/ Jake Karls (Mid-Day Squares)