Mattel Bets Big on Barbie
Podcast: The Journal.Published On: Fri Jul 21 2023
Description: "Barbie," the highly anticipated movie based on the iconic doll, hits theaters this weekend. But making the movie didn't come without challenges. We spoke with the head of Mattel Films, Robbie Brenner, about the creative push and pull to make the movie, whether it can be called a "feminist film," and Mattel's plans to open up its toy chest for more movies. Further Reading: - ‘Barbie’ Review: Beyond Her Ken - World’s Strangest Double Feature: ‘Barbie,’ Then ‘Oppenheimer’ Further Listening: - With Great Power, Part 1: Origin Story Learn more about your ad choices. Visit megaphone.fm/adchoices
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