The Rise of the Minions
The Rise of the Minions  
Podcast: The Journal.
Published On: Fri Oct 28 2022
Description: Minions, the yellow, pill-shaped sidekicks that debuted in the 2010 animated film “Despicable Me," have emerged as one of the best-known franchises in recent Hollywood history. WSJ’s Erich Schwartzel explains the mix of luck and strategy that made the Minions so successful. Further Reading: -How the Minions Became Hollywood’s Mightiest Franchise  Further Listening: -A Tale of Two Top Guns  Learn more about your ad choices. Visit megaphone.fm/adchoices