441. Does Advertising Actually Work? (Part 2: Digital)
Podcast: Freakonomics RadioPublished On: Thu Nov 26 2020
Description: Google and Facebook are worth a combined $2 trillion, with the vast majority of their revenue coming from advertising. In our previous episode, we learned that TV advertising is much less effective than the industry says. Is digital any better? Some say yes, some say no — and some say we’re in a full-blown digital-ad bubble.
The note was deleted
The note was saved
Your message was sent