The Evolving CMO Role
Podcast: MarTech Podcast ™ // Marketing + Technology = Business GrowthPublished On: Sat Mar 02 2024
Description: Jeremy Haft, Chief Revenue Officer at Digital Remedy, assesses the role of the CMO. In recent years, the role of the CMO has undergone a transformation, driven by a global pandemic and disruptions in the supply chain. Essentially, the CMO's role has evolved from that of a creative visionary to a strategic leader tasked with optimizing their approach to drive growth using data and analytics to demonstrate the financial impact of their strategies. Today, Jeremy discusses the evolving role of the CMO Show NotesConnect With: Jeremy Haft: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn // TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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