What % of Your Pipeline Should Sales Drive? -- Jamie Cleghorn // Bain & Company
What % of Your Pipeline Should Sales Drive? -- Jamie Cleghorn // Bain & Company  
Podcast: MarTech Podcast ™ // Marketing + Technology = Business Growth
Published On: Sat Apr 01 2023
Description: Jamie Cleghorn, Partner at Bain & Company, discusses the relationship between management consulting and marketing. Marketing’s frustration is usually a result of alignment issues in an organization. As companies grow in size and communication falters, they run the risk of ambiguous marketing messages. Today, Jamie talks about why marketers need management consultants. Show NotesConnect With: Jamie Cleghorn: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.