Bridging The Gap Between Marketing & Sales
Bridging The Gap Between Marketing & Sales  
Podcast: MarTech Podcast ™ // Marketing + Technology = Business Growth
Published On: Mon Oct 14 2024
Description: Jennifer McAdams, Chief Marketing Officer at Xactly, delves into bridging the gap between marketing & sales. In this episode, Jeniifer shares her perspectives on the importance of aligning sales and marketing teams, the impact of misalignment between sales and marketing teams, and statistics on increased deal closure with aligned marketing and sales. Show NotesConnect With:Jennifer McAdams: Website // LinkedInThe MarTech Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.