How ABC Fitness Keeps Your Gym Running
Podcast: Thoma Bravo's Behind the DealPublished On: Thu Mar 09 2023
Description: Thoma Bravo Managing Partner Scott Crabill details how ABC Fitness quadrupled their client base after Thoma Bravo acquired the fitness technology company in 2018, and then discusses how ABC’s go-to-market strategy was transformed and taken to the next level with ABC Fitness CEO Bill Davis.
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