Podcast:History Daily Published On: Sat Aug 12 2023 Description: On today's Saturday Matinee, we bring you part one of a four-part series that tells the story of how little plastic bricks set the foundation for a business that eventually became the global leader in the toy industry: Lego.Link to Business Movers: wondery.com/shows/business-movers/Support the show! Join Into History for ad-free listening and more.History Daily is a co-production of Airship and Noiser.Go to HistoryDaily.com for more history, daily.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.