Why Marketers Don’t Understand Brand Marketing - Alex Chrisman // Alta Co
Podcast: Rebrand Podcast: Marketing Campaigns Explained by the Brand & AgencyPublished On: Mon Feb 27 2023
Description: When people talk about brands, they mean 1000 different things. But what is a brand, and why do marketers struggle with brand marketing? How is Patagonia doing it that is making them stand out in the marketplace? To know more about these, listen to Alex Chrisman, Creative Director at Alta Co, as he discusses why marketers don't understand brand marketing. Show NotesConnect With: Alex Chrisman: Website // LinkedIn // TwitterScott Harkey: Email // LinkedIn // TwitterI Hear Everything: IHearEverything.com // LinkedIn See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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