1KHO 228: Roots to Ranches: A Journey from Parking Lots to Sustainable Plates | Ben Spell, Founder of Good Ranchers
Podcast:The 1000 Hours Outside Podcast Published On: Tue Dec 26 2023 Description: Join host Ginny Yurich on this episode of the 1000 Hours Outside Podcast as she sits down with Ben Spell, the visionary founder of Good Ranchers, a company with a mission to reconnect American families to the source of their food. Ben shares his inspiring story, from starting with zero agricultural background, no knowledge, and no money, to building a thriving business that champions transparency in the food industry. In this conversation, Ben unveils the shadows of the food industry, highlighting the lack of country of origin labeling. Learn about Good Ranchers' commitment to supporting local communities and strengthening the domestic supply chain. The discussion delves into the stark contrast in meat quality, emphasizing Good Ranchers' pledge to only sell what they would personally consume. Discover the startling statistics about the decline of independent ranches in the US and the disconnection of the general population from the realities of farming. Ben emphasizes the importance of balance in life and how food serves as a powerful catalyst for bringing people together. The episode also features a ranch partner highlight and encourages listeners to step out of their comfort zones by visiting farms and engaging with the source of their food. Tune in as Ben Spell and Ginny Yurich unravel the story behind Good Ranchers and their mission to remove the guesswork from the meat aisle, empowering families across the country to make informed and conscious choices about the food they put on their tables. ** Head to Good Ranchers and use code "1000hours" to an extra 15% on every order and get free shipping, plus a 100% satisfaction guarantee. Shop here >> https://www.goodranchers.com/