Lawrence: the kick-ass eight-piece family band reshaping the music business
Podcast:Switched on Pop Published On: Tue Jul 09 2024 Description: In today’s volatile music industry, many artists struggle to navigate the pitfalls of touring, the whims of social media, and the inequity of exploitative contracts. But Lawrence, an eight-piece band led by siblings Clyde and Gracie Lawrence, provide a beacon of hope. Combining exceptional talent, savvy business acumen, and a familial bond, they've forged an uncanny path as a band. From testifying before Congress to tackle industry monopolies, to managing their tour logistics and branding, Lawrence seamlessly blends the artistry of music with the realities of a family-run enterprise. Their perseverance and authenticity shine through their newest album, aptly named "Family Business.” Learn more about your ad choices. Visit podcastchoices.com/adchoices