James Zimring: Fuzzy thinking and the Big Whopper
James Zimring: Fuzzy thinking and the Big Whopper  
Podcast: Clear+Vivid with Alan Alda
Published On: Tue Nov 08 2022
Description: Too many of us instinctively feel that a quarter pound hamburger is bigger than a third of a pound. And that’s just one of the mistakes we make in too quickly sizing up situations — sometimes jumping to disastrous conclusions.